Some ideas from an article proposed by Gabriele Peters at the IV07 conference in zurich:

Images play an important role in visualization, and there is a need to generate also im- ages which appear aesthetically to the user. Starting with the modularities of the human visual system, six Aesthetic primitives of vision have been derived. They are:

  • Color: use a few strong colors only; often complementary contrasts are effective; exploit the dynamic range
  • Form: forms should be clear and simple; silhouettes are aesthetic
  • Spatial organization: spatial organization of image elements should be clear and simple; apply the rule of the golden mean; attain a wholistic impression by textures and patterns; apply variations to patterns and take care for the visual rhythm induced by repetition of elements
  • Motion: express motion by blur of high contrast; distinct motion phases are aesthetically appealing
  • Depth: illustrate linear perspective; exploit the contrast between sharpness and unsharpness; the distribution of light and shadow may evoke the impression of depth
  • Human body: let the pricipal axes of the human body be clearly visible.

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